Bachelor of Business Administration

The Bachelor of Business Administration (BBA) aims at educating students and preparing them for handling managerial positions to start a professional career in business or public management. It will enable them to take over responsible positions in domestic and global business organizations with modern impersonal skills and technical know-how of the recent trends in global business. It is designed to provide students with a better and broader perspective of the world, society, business, and life by combining the study of social sciences and humanities with the study of business and management. The curriculum is built on four targeted learning competencies for starting a career in management and pursuing advanced management knowledge.

This BBA program will develop positive attitudes, abilities, and practical skills that are needed for a competent and responsible manager; and the program will work as a foundation for master’s studies in management.

BBA program prepares students to take up middle-level managerial positions in the business sector and develops students’ skills in object-oriented business management capable of understanding and solving practical business problems creatively.

Furthermore, it provides professional management education with a blend of computer and
management information system courses and prepares students to proceed to postgraduate-level study in business administration